Making life easier
28 October 2003: Leading Australian seed company, Pacific Seeds’ new canola business manager, David Strong is keenly focused on farmers' needs and challenges.

David's career in agriculture began 13 years ago, spending the first five years in broadacre sales, which has stood him in good stead in the industry.

"I think the most important thing that I have learned is to have empathy and understanding," he said. "Farmers want access to new technology and new varieties, quality products and value for money."   View full article